BUSINESSBUILDER NEWSLETTER

Hi,Glenn Gordon here with another BusinessBuilder.

It's your turn!

Submit Your Bio
First is a call for you to submit a short bio on yourself and your online business. How did you get to where you are, regardless of where that may be? I'm not looking just for amazing success stories - just stories about ordinary people like you and me.  I will be selecting interesting submissions for publication in the newsletter. Please don't make it an ad, although it is fine if you include your website name and URL. I can't guarantee whose or how many will be published, but I will try to acknowledge each one with a personal note. Send your bio to
SubBio@BusinessBuilderNewsletter.com

Submit Your Site
Second, if you think your site is great, near great or on the way to becoming great, send me the URL for possible publication in an upcoming Sites of Note section. Send it to
SitesOfNote@BusinessBuilder
Newsletter.com

Please rate this Ezine at the Cumuli Ezine Finder.
http://www.cumuli.com/ezines/ra22504.rate
<a href="http://www.cumuli.com/ezines/ra22504.rate">
for A^OL users.

FR*EE AD!

I am now selecting random subscriber names for a fr^ee 5 line, 60 character/line ad. The names and partial e-mail addresses will be published somewhere in the newsletter. If you see your name and recognize your address, send me an email claiming your ad to FreeSubAd@BusinessBuilder
Newsletter.com
If you are the first to respond, I will send you an e-mail request to send me your ad. But guess what? If you don't read the newsletter, you won't see your name!

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And Remember...

"Little things make the difference. Everyone is well prepared in the big things, but only the winners perfect the little things." -- Paul "Bear" Bryant

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Favorite Ezines

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Subscriber's Bio

None this time, send me yours!

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Writing a Book?

[firstname], I'm sure you keep reading that the quickest way to success online is to have your own product to sell. And also that the best way to get your own product is to write a book. This creates a huge mental hurdle in the minds of many people. But, although writing comes more naturally for some than for others, even natural writers do it without knowing the "how" of it. I love to write and have written a couple of e-books, but I couldn't begin to name any specific methods to use to do so. However, there are techniques and approaches to writing that can take you from where you are, regardless of writing ability, to that book you want to write. So, if you want to write a book (and deep down, who doesn't?), I strongly recommend that you look at this site.

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E-Cover Generator

Want to make e-book covers like my All About Autoresponders E-Book cover? Do it in just minutes with this terrific tool.

You are receiving the BusinessBuilder Newsletter because you subscribed to it. However, if you don't want to receive any more issues, unfathomable as that sounds to me, follow the instructions below and you will be removed immediately.

Note: If you have only text capability, I recommend you go online to see the HTML version. It's much more interesting! Go to
http://www.BusinessBuilderNewsletter.com/archive/bb020803.htm

Hello, glad you joined us again. A lot has happened since the last issue. I attended the Internet Marketing Big Seminar here in Dallas last weekend. It was great - more about that later. It was also a sad time. As we were preparing to start Saturday morning, word came of the Columbia tragedy, made even sadder, if possible, by the fact that it was played out virtually over our heads. I am bringing you some of my thoughts about that event in the LifeBuilder article today.

As I noted above, the Big Seminar was an exciting and informative time. It was fun to meet some of the top marketers, as well as make a lot of new friends among the attendees. It was especially interesting to meet Jimmy Brown. He put on a fantastic presentation that gave us all lots of things to put into practice. But most interesting was the fact that I had a mental picture of Jimmy being about 65 years old. Guess what - both Jimmy and I were glad to learn he was a lot younger! I have included a few pictures I took there (you can judge Jimmy's age for yourself!)
 

	At left is Joel Christopher and myself. Below is (left to right) Ryan Deiss, Kirt Christensen, and Jimmy Brown.

Also, the last 2 weeks were somewhat notable for what didn't happen. I planned to bring news about the 8Point product from a first-hand meeting, but the meeting didn't happen, so I still have lots of questions I will need to get answered before I can really tell you anything new. Frank Garon had some personal observations about the product and how great it performs, but I am looking for more specific information to report to you.

In the meantime, if you haven't done so already, you can get a good start on understanding the significance of this technology by going to  http://ggordon.8point.com.  You can also call 888-874-6077 for a pre-recorded message about the product.

LifeBuilder thoughts for today.....
Life, as we were reminded by the Columbia shuttle tragedy, carries no guarantee that it will be lived out, or ended, on our terms.
(Article continued at
http://www.businessbuildernewsletter.com/archive/lb020803.htm

Also I invite you to send in your most thorny question or problem to be answered in the new section called Answers to your Questions. Send them to Questions@BusinessBuilderNewsletter.com

In this issue:

What to do: The big question
One Million Visitors?
Sites of Note
Spam Filter Buster
Psychological Tactics
Product Review: 
Search Engine Optimization Tools
A New Concept
Bonus items
and more.....

What to do: The big question
By Glenn Gordon
(c) Glenn Gordon - All Rights reserved

A major hurdle to anyone wanting to start an online business is what that business should be. Often the desire to start outstrips the thought process of what to do or how to do it. Everybody else seems to have found their niche, but nothing seems quite right for me. Here are a few questions to ask yourself that may get the process off dead center.

What do I see myself as being good at?
Don't make the mistake of committing to doing something that looks like it might be profitable without addressing the question of how it fits with your talents. If you love the idea of being in business but hate computers, this doesn't mean you can't succeed online, just that you shouldn't expect to do everything yourself. There are an increasing number of services which do all the grunt work of building the business infrastructure, leaving you to concentrate on your products and customers.*

What do others see me as being good at?
There needs to be some correlation between the talents you see and the ones others recognize, or you may be incorrectly assessing yourself. Don't be afraid of asking those who know you best to be frank about what they see as your strengths and weaknesses.

What were my childhood strengths?
This may seem an unusual question, but often the things you liked to do as a child - before you were influenced by other's expectations - turn out to be the truest indication of you core desires. As a personal example, I was an avid reader as a child and enjoyed writing. As I grew older, I found electronics to be fascinating and ended up as a degreed engineer. Only as I approached the end of an engineering career did I transition into technical writing and realize how much more satisfaction writing gave me than engineering.

What is my core passion?
This question can be a real show-stopper for many people. We tend to move along through life without having to face this question, so we don't. By core passion I don't mean whether I always wanted to sell books or cat food. I mean what makes you come alive. Author Gil Bailie writes "Don't ask yourself what the world needs. Ask yourself what makes you come alive, and go do that; because what the world needs is people who have come alive." This can be applied to many areas of our lives, of course, but certainly to an activity which will consume a large part of our time and efforts.

Just a beginning...
This is only a beginning in the discovery process you need to go through before you decide what shape your business will take. But it may also be the most important. Once you have faced the core issues of what lights your fire and get confirmation from others, then you are ready to start thinking how who you are could fit into a specific business goal. More in a later article.

*Visit http://www.pushbuttonpublishing.com/sp3.html for the best price and most comprehensive all-in-one online business service I have seen.

Glenn Gordon
Building Success Online at
http://www.ur-in-business.com
The Ultimate Autoresponder Guide at
http://www.allaboutautoresponders.info
BusinessBuilder Newsletter at
http://www.businessbuildernewsletter.com

This article contains 501 words and may be freely reproduced as long as the resource information above is included.

If you found the above article helpful or it has triggered some additional thoughts or suggestions, send them to me at Feedback@BusinessBuilderNewsletter.com

One Million Visitors?

I don't know if you are familiar with Kevin Bidwell, but you should be. In addition to writing some of the best articles on the net, he has put together a course in which he will personally teach you the exact tricks and tactics he uses to get over ONE MILLION visitors each year to his websites--and how you can do the same.

And right now Kevin is "giving away the store" to
every^one who visits--not only is he giving
immediate access to over 500 pages of cutting edge
information for FR^EE, he is also giving away a
business starter kit. You need to visit today.

http://all-in-one-business.com/cgi-bin/at.cgi?a=230978

Sites of Note

See Ken Fort's
http://www.Instant-Software-Profits.com/

Spam Filter Buster

Check your outgoing emails and ezines for any words that could trigger a spam filter, and do it right from your own computer. How? It is called Filter Buster and was developed by SDT Advertising. It comes with master resell rights, so you can sell it and also sell the rights for others to sell it. Great deal, I think. It's simple to use. You just start the program, paste in the text you want to check and the trigger words instantly appear at the bottom.

Get yours at http://www.ur-in-business.com/Buster/

Psychological Tactics

All selling involves psychological manipulation, someone said, some are just better at it than others. If you want to capture more profits, you need to understand and apply some psychological tactics. A brand new 21 Mind-Motivators course has just been released by  Alex Mandossian and Yanik Silver. See it at:

http://www.psychologicaltactics.com/x.cgi?id=22232&pid=8136

Product Review: 
Search Engine Optimization Tools
Copyright 2002 by Kevin Bidwell

There was a simpler time, a time when the world moved a little more slowly, a time for lazy porch swings and casual conversation. 

During simpler times Yahoo was free, everyone just put descriptive (and accurate) keywords into their Meta Tags, getting a listing was a simple process.

Those days are gone.

Now, in order to get a good listing, you have to create an entire page that fits that search engine's personal preferences, which are as fickle as a teenager's heart, and then pay to have them look at it.

And after hours of tinkering, you still find that Google ranks you on page 84,354 and Yahoo lists you not at all.

YUCK!  You would think that someone would come up with a better way.

Guess what?  They have.

Now there are a variety of products and services that will help you get your pages listed well with search engines. Here are a few of the best ways to get that accomplished:

*Get The Whole Package*

If you haven't already put up a site, or if you want to build a secondary site that will drive traffic to your main sales site, this is the ticket.

Ken Evoy has put together a great product that will not only get your site a great listing, it also builds the site for you.  It's pretty impressive.  For less than the cost of hosting alone, this will put you in the mo^ney.  It's like getting site optimization, site construction and expert advice all for fr^ee.

http://all-in-one-business.com/sbi.html

*Do It Yourself*

While I think Ken's product is great for most people, some are the "do it yourself" type.  If you have some web building ability, the hands-down favorite across the board is Web Position Gold.  It is the secret weapon that many of the site optimization companies use to create the reports for and optimize the sites of their clients.

If you have a site that CAN be listed well, this is a
product you will want.

http://all-in-one-business.com/wpg.html

*Pay Someone Else*

There are a number of companies that will do the
optimization for you.  They fall into two categories:

1.  Those who change your pages then submit and monitor them for you

-AND-

2.  Those who use a "cloaking" program to "trick" the search engines into ranking your page more highly.

Expect to pay BIG BU^CKS for either of these services--as much as $5000 initially and then $500 per month.  Both can work well, but you need to be aware of some drawbacks:

Just because a company has gotten a good listing for another site does not mean they can do so for you. Don't just check out the references these services give, check out their guar^antee.

Cloaking pages for better listings--fooling the search
engines--is a controversial procedure.  Some of the search engines will heavily penalize or even de-list and black list a domain that is using cloaking.  Be aware of that risk going in.

*Cloak It Yourself*

Peter Bray has put together a software program that allows you to cloak your OWN pages.  All of the feedback on this to me has been good, though it still carries the same de-listing/black-listing risk.   Here is a link:

http://all-in-one-business.com/cloaker

If you have the right product--or the guts to cloak your page--you can get a great listing if you know what you are doing.  Try it--it's worth the effort.



=================================
Kevin Bidwell owns
http://www.all-in-one-business.com/cgi-bin/at.cgi?a=230978  in the top 1% of the most popular sites on the web

Receive your FR^EE BUSINESS START UP KIT for visiting!

Contact Kevin directly at: Kevin@All-In-One-Business.com

=================================

This article may be reprinted for use in newsletters and websites provided that the information box is kept intact. Email notice of intent to publish is appreciated but not required:  Kevin@All-In-One-Business.com

=================================

A New Concept

There's a new resource that you should get familiar with. Whether you are looking for information on driving traffic, search engine optimization, creating e-books, or whatever, you can immediately find out what the best-selling products are for that topic. How? Go to the ClickBank mall. It cuts through all the hype and lists over 2000 of the top-selling products to meet your needs. Visit it at
http://www.ur-in-business.com/CB

Vitamark was introduced to me by my friend Frank Garon. On^ly $29 to join, no monthly volume requirements, and best of all it provides solid products and services that you actually need and use! Check out the opportunity at http://inbusiness.extracheck.com
and the product at http://www.Vitamark.com 
If you choose to become an affiliate, use my sponsor ID which is 948081.

Place your ad on my new Classified Ad page FR^EE
(and also display it on 1400 other sites!)

I have been glad to see some of you posting your ads. There's still lots of space! Go to
http://www.ur-in-business.com/cgi-bin/class/classifieds.cgi

Building Your List?

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A Final Note

That wraps it up for this issue, [firstname].

Thanks for reading. I hope you have found something in this issue that was useful in your business. Send your comments, positive or negative, what you would like to see an article about, a gripe you have, or whatever, to
Feedback@BusinessBuilderNewsletter.com

To your success,

Glenn Gordon

Copyright (c) 2003 Glenn Gordon
Owner, You're In Business