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BUSINESSBUILDER NEWSLETTER |
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| May 31, 2003 | |||
Published by Glenn Gordon Contact me at Feedback@BusinessBuilderNewsletter.com You are one of 900+ BBN readers. This list is 100% Optin. If you no longer wish to remain on our list, easy directions are at the very bottom of this mailing. Please don't reply to this message to remove your name.
Disclaimer: I will not knowingly run ads for products or services which
are immoral or dishonest. However, I cannot take responsibility for the
business practices of others. I urge you to carefully evaluate any offers
you read here, as you would any other offer. It's your turn!
Submit Your Bio Please rate this Ezine at the
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Hello, glad you joined us again for another issue of the BusinessBuilder Newsletter. I have a lot of things to cover that can really have a big impact on your business. Let's get started! First, I've been telling you about a new product about to be introduced which could have a big impact on the spam problem. Well, it has been released, and it is called SpamTerminator. My first reaction in reading about it was that it is just another rules-based filter. However, it does have some additional weapons that might actually prove effective. One is a patent-pending "ping" technology that verifies a sender is sending you email from a valid address, without requiring any response from the sender. A 30 day free evaluation is offered, so I downloaded it. After installation, I began setting up my addresses. In the middle of that step, the program shut down and refused to run again. Not a good way to start. I have asked for some support assistance but haven't received a reply. So, I can't provide any help on whether and how this program will be useful in really reducing spam. More later.... but in the meantime you can check it out for yourself here. While I'm on the subject of spam, however, it should be noted that at least one state is beginning to get serious about this issue. A bill passed by the California Senate would turn spam from a misdemeanor into a felony. The current law, allowing spammers to send unwanted email until they are asked to stop, would be changed to prohibit emails if there wasn't already a business relationship. This kind of law is already in place to stop junk faxes (the Dallas Cowboys were fined over $1 million because a company they hired to send faxes sent some without prior approval, so this law works!). And a bill in the U.S. Congress would target some spammers with racketeering crimes. Secondly, I can't help but comment on the big stir that the FTC has generated in going after scammers and spammers. Their sweep included some well-known Internet marketers who allegedly made fraudulent or misleading claims (you can read about it at http://www.ftc.gov/opa/2003/05/swnetforce.htm). This furor has been used to awaken (or frighten) the average Internet marketer, with claims that the FTC will come after everybody who doesn't have some magic words on their site. And guess what, the story goes, we can sell you the magic words! I'm not dispensing legal advice here, but if you can back up your claims and offer the normal disclaimers along with a reasonable refund period for anyone who doesn't agree, then you aren't likely to get into trouble. This should be a wakeup call to all of us, however, that the Internet is not an "anything goes" environment. The normal rules of providing honest value for payment received should apply here as well as in a physical store. I have also included an excellent article by Jim Edwards on this topic - see below. Also, have you ever considered conducting a teleseminar to present your products. Before you say "Naw, I couldn't do that," let me say that I couldn't either. But I can tell you a ridiculously low cost way to learn how, and at the same time learn just how powerful teleseminars can be. Ken Fort has teamed up with Alex Mandossian - one of America's foremost experts on teleseminars and conference calls - to bring you a Teleseminar on Teleseminars. Don't miss looking at this powerful force that could be just what you are needing. One more thing - I wasn't able to get it ready for this newsletter, but I will be offering a special price to all newsletter subscribers on the PayLock Generator product. The PayLock Generator produces encrypted PayPal buttons. If you use PayPal and aren't already encrypting your buttons, you need PayLock Generator, pure and simple. I will be posting this special product offer on my new AllAboutSecurity site in a few days and reminding you about it in the next newsletter. In the meantime, checkout AllAboutSecurity to learn what you need to know to protect your downloadable products, affiliate commissions, and your site itself.
LifeBuilder thoughts for today..... I invite you to send in your most thorny question or problem to be answered in the new section called Answers to your Questions. Send them to Questions@BusinessBuilderNewsletter.com In this issue:
- Are Your Popups Being Banned? Are your popups banned on the Internet? http://www.popovergenerator.com/x.cgi?id=22232&pid=9767 Uncle Sam Cracks Down Online! Your Invitation I would like to invite you to join our All About Autoresponders affiliate team. You earn 50% commission on all sales, and there's nothing like it on the net. For details, go to http://www.allaboutautoresponders.info/Affiliate/ Free Report ==Today's Tip from Marketing Wizard Kevin Bidwell== Sell reprint rights on your own product to
only a specific number of people. Kevin is also
giving away a free business start-up kit to everyone who visits his site: Power Advertising Graphics may catch the eye of your site visitors, but the copy is what sells. But is your copy really selling? I'll bet you will agree that your site is not selling as well as you expected, nor as well as your products warrant. It's time you took advantage of Power Advertising. See it at http://www.discoverpoweradvertising.com/index.php?11411 Ezine Publishers If you are starting an ezine or plan to, there is a tool that you will want to look at. It is Ezine Announcer, the tool that automates all the submissions that bring you subscribers. Get it at http://wetrack.it/eza/af.cgi?611 A New Concept
There's a new resource that you should get
familiar with. Whether you are looking for information on driving traffic,
search engine optimization, creating e-books, or whatever, you can
immediately find out what the best-selling products are for that topic. How?
Go to the ClickBank mall. It cuts through all the hype and lists over 2000
of the top-selling products to meet your needs. Visit it at Place your ad on my new
Classified Ad page FR^EE I have been glad to see some
of you posting your ads. There's still lots of space! Go to Building Your List? If your e-zine list is
taking too long to build, there are others that will build it for you, and
for fr*ee. A Final Note
Thanks for joining us. I always preparing a
new issue for you and enjoy your feedback. Send your comments,
positive or negative, what you would like to see an article about, a gripe
you have, or whatever, to Glenn Gordon |
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Copyright (c) 2003
Glenn Gordon |
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